Are you using video in your marketing efforts? If not, you might want to consider it. When you provide a short video sharing information that your target market can use, you are expanding your exposure and positioning yourself as an expert in your field.
In this digital age, consumers are seeking out information before they buy. They can find out about you so they can make an informed decision - well before they ever talk with you. Take advantage of this reality and start creating short, information filled videos.
You can put them on YouTube and/or Vimeo. You can post them in a blog or on your website. Or, you can put them in a newsletter. However you choose to use them, you will find value in video. Let me know when you post one - I'd love to take a look and see what you're up to!