I've been reading Stephen Covey's The Leader In Me lately. He shows how school systems are using the 7 Habits Of Highly Effective People. The results have been astounding.
No matter how many times I read the list it always resonates with me. For the next couple of blog posts we'll visit each Habit and address how it relates to sales success. Think about it on your own and consider how you use (or don't use) the 7 Habits in your daily strategies.
And by all means, share if you wish.
The 7 Habits are:
1. Be Proactive
2. Begin with the end in mind
3. Put first things first
4. Think win/win
5. Seek first to understand. Then to be understood
7. Sharpen the saw
So, let's begin at the beginning with #1 - Be Proactive
This is so terribly critical in sales. If you ever find yourself waiting for the phone to ring or sending out literature with the statement 'call if you'd like to pursue' you are not following this habit.
Successful salespeople are proactive. They seek out business. They don't wait for the business to come to them. They create a sales strategy that is active. And so should you.
If you are a small business owner who is trying to learn sales - learn this lesson. You MUST navigate the sales process to grow your business. Start with prospecting and move onto marketing. Then when you get in front of someone, sell. This is really only asking questions, listening to the answers and responding accordingly. Not so tough!
And remember, Action Alleviates Anxiety - so being proactive is actually good for the spirit! Don't delay. Get active - or I should say Proactive.